Giulia Perotta, Author at Wildix Blog

Social Selling: Selling in the Digital Era via LinkedIn

Giulia Perotta — Thu, 29 Aug 2019 21:23:38 +0000

Let’s start out by dispelling a myth: LinkedIn isn’t really about selling. Or better said: just being on LinkedIn isn’t enough to get you more sales. Lately, all around Europe there’s been plenty of talk about social selling, mostly referring to LinkedIn and Twitter. The very term “social selling” makes many people turn up their …

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PERSONAL BRANDING? I DON’T NEED IT, AND I DON’T HAVE TIME

Giulia Perotta — Tue, 09 Apr 2019 09:15:41 +0000

Why you must engage in Personal Branding to better manage your business When it comes to Personal Branding, there’s a lot of skepticism out there. The term itself is often misunderstood. So let’s begin with a quick definition. In a nutshell, Personal Branding means promoting ourselves: dedicating time and attention to ourselves as professionals within …

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